So you’ve created your stunning sales funnel and you’re ready to roll. Congrats! Your hard work has finally paid off, and you can feel confident that you’re making the right decision in committing to this new venture.
However, there are a few things you need to consider before publishing your funnel.
Is This The Right Fit For You?
As we’ve discussed, a sales funnel is a tool used to attract customers to your website or e-commerce store. The funnel takes a simple question or query and guides the user through a series of steps, to a more complex action (e.g., making a purchase).
While there’s nothing inherently wrong with this approach, you need to consider if this is a good fit for you. What do you need to offer that others don’t? More importantly, what is your budget?
Do you have a specific audience in mind? If so, you need to ensure that you’re offering them content that is relevant to them. This will help you build credibility and trust with your target audience. If you’re looking to reach a more general audience, you might want to consider using a different tool.
Where Will The Money Come From?
Once you’ve got your audience, you need to consider how you’ll monetize the traffic. The most popular methods include showing ads, selling affiliate products, or using tips and tricks to grow your business.
Which one you choose depends on your goals and objectives. If you’re looking to grow your audience quickly, you might want to consider showing ads, as this will help you monetize traffic quickly. Alternatively, you could use affiliate products to sell to customers who’ve arrived at your site via affiliate marketing. Or maybe you’ll choose to sell your own products, created using tips and tricks you’ve learned along the way.
What’s The Future Of Your Business?
Having a clear idea of where you’re heading is essential for any business. It helps you plan out each step you’ll take, and gives you a sense of purpose. It can also help you gauge your progress, identify areas for improvement, and make smarter decisions. To provide some clarity, you could ask yourself the following questions;
– Do you want to continue growing your audience?
– Do you want to continue selling your own products?
– Do you want to continue building affiliate income?
– Do you want to continue growing your blog?
– Do you want to continue pursuing freelance writing and editing?
– Do you want to continue expanding your platform and growing your influence?
– Do you want to continue to provide exceptional customer care?
Though you may not immediately have answers to these questions, taking the time to think them through will help you make the right decision for the future of your business. In the end, it’s all about you and what you want out of life. Being confident that you’re making the right choice for your business will give you the boost you need to succeed.
At this point, you’re probably starting to see the value in keeping track of your sales funnel. If you’ve ever tried to operate without it, you know how hard it is to do so. Keeping track of each stage in your funnel, along with the actions taken at each one, can help you determine the success or failure of your efforts. If you’ve ever wondered if you were reaching the right audience, or if a certain step in the funnel was bringing you the results you were looking for, this is where you need to look. If not, it might be time to consider an alternative strategy.
The fact is, not all sales funnels are made equal. Some can be quite complex, and require a significant amount of work to set up. If you’ve ever tried to do so, you’ll know how frustrating it can be. With all that said, none of this should come as a surprise. As a marketer, you know that no two audiences, products, or situations are the same. What’s important is taking the time to find the right solution for your needs.