If you want to know how to track shares on ClickFunnels, then you’ve come to the right place. In this article, we will teach you everything you need to know about sharing on social media and how to track the shares of your content using Google Analytics.
Let’s get started.
Why Should You Track Shares?
Sharing is a crucial component of social media. When someone shares your content, you’re essentially letting the world know that you think this content is valuable and worth sharing.
What’s more, when someone shares your content, they usually also include a link back to your site. When a person shares your content, they’re often suggesting that you sign up for their mailing list so that you can stay informed of their latest content.
Even if someone doesn’t intend to share your content, they might do so accidentally. When this happens, you want to be able to track the shares of your content so that you can find out how many people have shared it and possibly gain some insights into why they shared it.
What Kind Of Analytics Can You Use To Track Shares?
If you’re reading this article, then you’re probably aware of Google Analytics. Google Analytics is a free tool that allows you to track and analyze traffic on your site. It provides you with useful information such as the number of visitors, their geographic location, and the amount of time they spent on your site.
While you could use this information in isolation, what’s more interesting is how Google Analytics allows you to track shares. If you check the Help section of the tool, you’ll discover a shared assets section. Here, you’ll find a link to a Google sheet where you can download a copy of all your shares.
This is incredibly useful if you want to track the shares of your content because you can import this information into a spreadsheet and analyze it. For example, you could use Google Analytics to track the shares of a blog post you published last week and see how many people shared it. Or you could look at the shares of a particular product you launched last month and see how many people are promoting it online.
Where Can You Find The Shares Of Your Content?
If you already use Google Analytics to track traffic to your site, then all you need to do is look for the word “share” in the page titles of your articles. For example, if you have an SEO-optimized blog post about generating leads, you can probably find a few references to “shares” in the page titles of your articles. When you find these words, you can click on the titles to see the actual shares of your content.
In some cases, you might find that the word “share” appears in the body text of your articles as well. If this is the case, then you can also click on the article to see the shares embedded in the content.
You can do this for any article on your site, whether it’s a fresh piece you just published or an older blog post that you’ve been working on for a while. Just remember, the longer the article, the more likely it is that you’ll find shares.
How Many Shares Should You Have?
This is a tricky one. When you first decide to start tracking shares, you’ll want to make sure that you have enough shares to make a decent comparison. The best way to do this is to look at other similarly-oriented sites that you know and trust. Check out their shares and see how many pieces of content they’ve shared. Then, you can determine how many shares you need based on this.
If you want to be able to compare your shares to others’, then you’ll need to make sure that you have enough content published to make this possible. Sometimes, this can be a challenge. If this is the case, then it might be a good idea to consider hiring a content writer to create some high-quality content that you can then share on social media. This way, you’ll always have content to share and won’t have to worry about running out of material.
How Do You Track Shares?
Now that you have a good idea of how many shares you’ll need and which ones you’ll want to track, you can start tracking them. Just remember, this is something that you should do regularly. Once you’ve started, continue to check in on this every week or so to see how many more shares your content has received. Also, make sure to download a copy of all your shares so that you can track them using a tool like Google Analytics.
The longer that you track shares, the more useful this information will be. As you can imagine, this is a tricky process. Not only do you have to continually monitor and record these numbers, but you also have to stay abreast of any changes that might happen. For these reasons, we recommend that you take baby steps and first simply start tracking a few shares.