A while back, I discussed how to create the perfect landing page for your next product launch.
You’ll remember that I recommended checking out the Clickfunnels templates as these are usually the best place to start (if you’re looking for a free landing page solution).
Since then, I’ve had a chance to test out some of their templates and think I can now share some insights as to which ones are the best.
Which Clickfunnels Landing Page Template Should You Go For?
When creating your landing page, you’ll want to consider a number of factors. Here are some of the most important ones:
The first, and probably the most important, element of a good landing page template is functionality.
This refers to the features the page offers that can make it useful to someone who is clicking on it. For example, if you’re selling fashion accessories, you may want to include a weatherproofing feature as this could be useful to someone in Britain who is planning on buying your jewellery in the winter.
Another important factor to consider when choosing a landing page template is how modern it is.
While you don’t need to use the most up-to-date templates to create a great landing page, it’s important that it works well on a computer screen.
If you have a designer background and know how to use Photoshop, then you can take this opportunity to create a template that will blow people’s minds.
Another important factor to consider when choosing a landing page template is how the page is laid out.
There are several different ways to lay out a web page. You’ll want to use a method that makes the most out of the content that you have. If you’re using a text-based layout, make sure that the text is easy to read and doesn’t take up too much room.
For example, if you have a long page with a lot of text, you may want to consider breaking it up into several smaller pages or posts. This will help make the text easier to digest and may even lead to someone reading it.
Another important factor to consider when choosing a landing page template is the color scheme.
This refers to the colors used on the page and whether these are subtle or vibrant. It can be quite tricky to find the right colour scheme. If you’re not sure what color scheme is suitable for your site, ask your customers or potential customers what they think.
If you’re going for a subtle color scheme, you may want to go for a white background with simple colors like red, orange or yellow used on the page’s elements to give it a zing.
Type Of Content
Another important factor to consider when choosing a landing page template is the type of content that the page is going to display.
If you’re not sure what type of content is suitable for your site, ask your customers or potential customers what they think. However, if possible, you should go for a mixture of both to give your site the best shot at drawing in as many people as possible.
Once you’ve decided on what type of content you’ll use on your site, you can start adding additional elements to it.
These are things like a photo gallery, videos, or maybe even an interactive element which allows customers to take a closer look at the items that you sell (through a virtual try-on feature).
Depending on your site, you may want to add more than one of these elements to create a page that’s as appealing as possible.
To come back to the point above about functionality, make sure that the page you create offers these elements that are useful to someone who is visiting it. If it doesn’t, it’s not worth it.
One more thing that you should consider when choosing a landing page template is how much you’re willing to spend on it.
Of course, you don’t need to go overboard and spend tons of money. You can always find a free solution that meets your needs. However, you may want to consider whether or not paying for a landing page template is worth it.
One more thing to add about the cost of a landing page template. People often forget that you need someone to set it up for you. So, if you’re completely unaware of how to create a WordPress blog or website, it may be worth paying an experienced web designer to set one up for you.
To recap, when it comes to creating the perfect landing page for your product launch, it’s important to consider a number of factors. These include functionality, layout, color scheme, type of content, and, finally, cost effective.
When it comes to picking a landing page template for your next product launch, there are a number of considerations that you need to make. To help you make the right decision, here are a few tips.