The comparison between ClickFunnels and Business By Design has been covered a lot on the blog, with both platforms offering highly versatile functionality and numerous impressive features. But, which of the two is the better choice for businesses and marketers?

To help you make the right decision, we’ve put together a detailed analysis of the key differences between ClickFunnels and Business By Design.

Who Is The Target Audience?

Business By Design is designed to be a flexible tool for any business or marketer, with the majority of its users coming from the business world. Whether you’re a small business owner, an entrepreneur, or a marketing professional, you will find a use for this product.

On the other hand, ClickFunnels is primarily aimed at digital marketing and sales professionals, with some small businesses using it as well. Specifically, ClickFunnels was developed to allow digital marketers and sales people to build highly efficient landing pages, sales letters, and webinars. The product is also widely used within the marketing industry, as companies and marketers strive for better lead conversion and higher campaign effectiveness.

What Features Can You Find In Each One?

Both ClickFunnels and Business By Design allow you to create and host unlimited websites, provide affiliate marketing, and offer a free trial (with limitations).

However, beyond the basics, the features are incredibly versatile and can be configured in a variety of ways to meet the needs and flexibility of any business or individual.

While both platforms have a large number of features, ClickFunnels provides you with a deeper level of functionality, allowing you to fully customize your website and campaign.

How Is The Interface Of Each One?

The user interface of ClickFunnels is clean, intuitive, and easy to use, enabling even inexperienced users to create and manage their websites quickly and easily.

Business By Design, on the other hand, has a simpler and more traditional user interface, making it easier for more experienced users to use the product but also potentially limiting its appeal to a wider audience. For example, if you’re looking for a tool to create basic web pages, the Business By Design interface may not be the best choice due to its complexity compared to that of ClickFunnels.

Which One Is More Effective (Hits A Higher Note With Consumers)?

Based on web traffic, businesses have reported great success using both platforms, with the decision ultimately coming down to personal preference. Specifically, a Hitachi Marketing study found that while 55% of respondents used Business By Design, only 22% used ClickFunnels.

The choice of which platform to use depends largely on your target audience. If you’re looking for a simple tool to create and maintain a basic website, then Business By Design may be the better choice, as the number of features and functionalities are fairly low. On the other hand, if you’re looking for a versatile tool to create highly engaging, customized websites with, then ClickFunnels is the clear choice.

In terms of user experience, Hitachi Marketing discovered that respondents perceived the following as the main advantages of using Business By Design:

  • Simple to Use
  • Flexibility
  • Affordable
  • Many Templates & Themes to Choose From
  • More Tricky Shortcuts for Experts

While the above lists are helpful, it’s important to look at the bigger picture, understanding the differences between the two platforms. When considering this question, it’s important to keep in mind the purpose for which each product was designed and the target audience for which it was built.

Ultimately, whichever platform you choose, you’ll end up somewhere near the right place. What we hope is that this detailed analysis will help you make the right choice for your business.