Do I need both ClickFunnels and ConvertKit?

Yes, you do. Why?

Why Should You Mix Both Of These SaaS Products?

Because they each do something great and you can’t do without either of them.

ClickFunnels is an easy to use, free tool that allows you to build, promote, and sell any type of product or service using web pages and landing pages.

With ClickFunnels, you can create a professional-looking website that will look just like a Fortune 500 company. You’ll have the ability to integrate with other services like MailChimp, HubSpot, and Salesforce. You can also use ClickFunnels to build a membership site with an easy user interface that will allow members to take advantage of many of the platform’s built-in features.

On the other side, ConvertKit is a SaaS product that allows you to build out automated email campaigns that can be scheduled to send to your audience at any time.

This means you can set it and forget it, or you can set it to go out immediately after you create it. The platform offers a lot of flexibility if you’re looking for a way to automate email marketing.

Both tools are beneficial and have their place in any marketing team’s toolkit. If you want to reach your customers and prospects with no hassle to you, then ClickFunnels is the right choice. If you want to take the pain out of sending out emails, then ConvertKit is the right choice.

When Should You Use Each One?

For beginners, it’s recommended to go with what you know. If you’ve never done any digital marketing, then go with ClickFunnels. If you’re more the email marketing type and have experience using tools like MailChimp, then go with ConvertKit.

But if you want to become a one-stop shop for your entire digital marketing needs, then you should definitely look into integrating both platforms. Why?

ClickFunnels and ConvertKit work well together because they complement each other. If you want to create an email marketing campaign, you’ll have at least some knowledge of HTML, otherwise, you’ll have to learn a whole new language (and that’s what Adobe Spark is for).

With ClickFunnels, you don’t need any knowledge of HTML to build landing pages or web forms, and using the tool is as easy as dragging and dropping elements on to a page. If you’ve never built a website before, then this will be a great learning experience. But once you learn what you need to know, you’ll be able to use this tool to create a fully functioning website in a matter of minutes.

On the other side, if you have experience using other marketing automation tools and want an integrated solution, then ConvertKit is the right choice. The platform offers a lot of features that allow you to seamlessly integrate your email marketing and other marketing activities across different platforms and devices.

Which One Should You Invest In First?

That depends on what you need. If you want to create an email marketing campaign, then you should definitely go with ConvertKit. But if you want to build a website with the purpose of selling a product or service, then ClickFunnels is the better choice.

Why?

Because the price-tag for ClickFunnels is much more affordable, and the tool is absolutely free.

ConvertKit charges a monthly fee that ranges from $5 to $20 per user, plus you have to purchase the “Pro” package to avoid being charged per email sent.

ClickFunnels allows you to create a free account with no financial obligations. Once you have your free account, you can use the tool to build landing pages, web forms, and email campaigns with no overhead charges and no payment plans to worry about.

Which One Should You Avoid At All Costs?

Not all tools are made equal, and neither are users of these tools. Some tools will simply suit your needs better than others. If you’re looking for an all-in-one tool that allows you to create an email marketing program, build a membership site, and sell your products online, then avoid anything related to a CRM (Customer Relationship Management).

Why?

Because while you may not need a CRM to build a successful online store, you will need one to manage the relationships with your customers. If you don’t want to integrate your email marketing and customer relationship management systems, then you’ll have to choose between building a custom piece of software or using an outside service like Pipedrive or Salesforce.

Final Takeaway

If you’re looking for an all-in-one tool to take the pain out of marketing and growing your business, then you should definitely check out ClickFunnels. It is an excellent choice, and with the recent redesign, even better. If, however, you want to create an email marketing program that can grow with you, then ConvertKit is the better choice. It has a free tier, so you can get started easily and cheaply. Then, when you’re ready to take your marketing to the next level, you can upgrade to the business version of the tool.