The importance of having a secure HTTPS (Hypertext Transfer Protocol over Secure Socket Layer) connection cannot be overemphasized. Launching a new product or blog without taking the security of users’ personal information into consideration is a sure way to suffer from negative consequences.
Thankfully, the default security protocol for the ClickFunnels domain is already implemented and the steps to launch an encrypted version of your website are quite simple. In fact, if you’ve already got a conventional, non-encrypted version of your site up and running, it’s more than likely that you can switch to an encrypted one without too much effort. Otherwise, you’ll have to take a few days to change a few lines of code.
If you’ve been following the blog posts about the various iterations of the ClickFunnels platform, you’ll know that we’ve established a fair bit of coverage on how to launch a site using a range of the product’s different tools. With that in mind, let’s quickly review what’s involved in setting up an encrypted version of your website. (Of course, if you’re new to the platform, take the time to familiarize yourself with the general site setup process first.)
First things first, you’ll need to generate a new certificate for your site. To do that, you’ll need to visit your site’s dashboard, click on “Get a Certificate,” and follow the instructions. Depending on your site’s theme, this process may take a few minutes to a few hours, so be sure to leave yourself plenty of time. Don’t worry — we’ve got you covered. When you complete the process, you’ll be presented with a certificate file that you can download and install on your site.
The Importance Of HTTPS
The importance of HTTPS cannot be overstated, so let’s review the basic reasons this protocol is so crucial to your site’s security.
- It’s encrypted, which makes it harder for hackers to intercept personal information.
- It establishes a secure connection between your site and the user’s computer or mobile device.
- It provides an authentication factor, meaning users know they’re dealing with a legitimate site.
- It prevents header injection, a type of injection that can occur when users are redirected to a different site through a
Setting up HTTPS on your site is not a difficult process, but it does require a few days of intensive work before you can launch a fully functional site. Still, the benefits of HTTPS outweigh the effort involved, so let’s not hesitate to jump into the task.
Why Should You Use The GeoTrust SSL Certificate?”
Nowadays, many web browsers, such as Chrome and Firefox, give site owners the option of displaying a green lock (or “padlock”) next to the website’s URL in the address bar. This means the connection between your site and the user is encrypted — something to be proud of! The padlock symbol also serves as an indication to users that their personal information is as safe as possible while browsing your site. In other words, the green lock certification is a good choice for ensuring your site can’t be “man in the middle” attacked, which we’ve discussed in previous articles.
There’s another type of certificate, known as the “GeoTrust SSL,” which is also ideal for covering your site’s security. As the name implies, this certificate is issued by GeoTrust, a company that specializes in providing security certifications for websites. While other types of certificates provide a sense of confidence to users, the GeoTrust SSL provides additional functionality.
Here’s an overview of what the GeoTrust SSL can do for your site:
Improved Site Performance
When users visit your site using an encrypted connection, they’re often presented with a “secure icon” in the address bar, similar to the one displayed when a website is protected by HTTPS. The security icon indicates that the connection between your site and the user is encrypted and therefore less likely to be tampered with. As a result, online transactions are usually faster and more reliable. This, in turn, can mean a significant boost to the performance of your site. In fact, some studies have shown that having a secured connection with your site can improve user experience by as much as 13 percent.
The GeoTrust SSL can also be used to implement certain website services that rely on an encrypted connection. For example, Google Maps and many shopping carts provide an option to encrypt the connection when entering credit card information. When using these services, your site will load much faster and display content more accurately, ensuring a better user experience. As you might imagine, a faster, more reliable site leads to increased revenue.
To get started, you’ll need to do the following:
- Select the “secure” option from the drop-down menu in your profile’s dashboard (on the left side). This will redirect visitors to your site’s HTTPS version.
- Select the “Create new account” button in your profile’s dashboard to register a new domain.
- Fill in the required fields in the registration form, including a short description of your site.
- Click on the “Create account” button to complete the registration process.
- Log in to your site’s dashboard and click on “Settings” in the top-right corner.
- Under the “Interface” tab, click on the “HTTPs” button.
- Check the box next to “Strict Transport Security (HSTS)” and follow the instructions to activate the setting.
- Navigate to your site’s URL and click on the “Settings” link in the top-right corner.
- Select the “GZip” compression option (this is to improve site performance).
- Click on “Save Settings” at the bottom of the page.
Once you’ve registered a new domain and activated the HSTS option for your site, you’ll need to verify the ownership of the domain. To do that, you’ll need to visit the Domain Name System (DNS) website and follow the instructions. Essentially, this process involves entering the domain name for your site, which should be unique and relevant to your target audience (e.g., example.com instead of my-super-secret-website.com). Once the DNS records are verified, you’ll be able to select the “https://” option in the address bar of your site’s dashboard to launch an encrypted version of your site.
As you’ve probably guessed, the process of switching to an encrypted connection is quite similar. First, you’ll need to visit your site’s dashboard, click on “Secure,” and follow the instructions to redirect all online transactions and prevent malicious code from being injected on your site. Again, this is something that we’ve discussed in previous articles, so for the sake of being concise, we won’t go into great detail here. Just know that you can prevent many of the common types of hacks that might be directed at a non-secure site by switching to HTTPS. As a result, your site’s security will be much better shielded and the general user experience will be improved.