You’ve got a big day tomorrow. Maybe you’re getting married, graduating college, or finding out you’re pregnant! Whatever your reasons for having a party, you’re probably over the moon about it.

But now, as your guests are arriving and enjoying yourselves, you realize there’s a lot more to do to make sure the day goes perfectly. For instance, how are you going to promote this event?

If you’re using social media, you might be tempted to throw out a bunch of memes and funny tweets to try and get people talking about your party. But that’s wrong!

You want to attract engaged audiences to your event, but engaging on social media is usually a losing strategy. Besides, sharing funny memes is only going to get you so far. You want to develop a marketing strategy that will stick out above others.

Luckily, you’ve found the answer in the form of a software called ClickFunnels.

What is ClickFunnels?

ClickFunnels is a web marketing platform that connects you with a network of over 200,000 active, engaged email users that want to hear from you.

Essentially, it’s a tool that streamlines the whole process of marketing and selling your product or service. Which makes it perfect for use right after your big day, when you’re trying to promote your event. Let’s dive in and see how ClickFunnels can help you.

Set Up Your Funnel & Landing Page Free

The first thing you need to do is to sign up for ClickFunnels and set up your funnel & landing page. You can do this from the dashboard, or you can request a free trial by clicking on the Get Started button below.

You’ll be presented with a landing page, as shown in the screenshot below. This is where you want to host your event’s website. You can use the pre-made web templates or build your own using Squarespace.

On the left side of your screen, you’ll see a list of the different parts that make up your funnel. These are the stages that your prospects go through before becoming customers and what you do to nurture them along the way.

Next, you want to add products and services that are relevant to your niche. You can find a marketplace like Growthoid that searches for relevant products and matches you with the top marketers who can help you promote them.

Then, you can set the price that each product or service is sold for. The default option is $12 a month plus $5 per conversion, which means that for every person who clicks a link, buys a product, or signs up for your email list, you’ll make $12 revenue.

Finally, you can add more products or services to your list, alter the prices of the items, and set the minimum order value for each product to sell.

Build Your List With Email

Now that you have your funnel & landing page set up, it’s time to start building your email list.

This is where you engage with your audience and keep them happy and coming back for more. You can do this by sending out regular emails with content that is relevant to them. You can use marketing automation tools like MailChimp to easily create automated emails in bulk.

You can also build relationships with your audience by asking for their opinions and engaging with them on a personal level. For example, you can invite them to join your email list or ask them questions about their lives.

Use Your List To Send Personalized Messages

Once you have a big enough list, you can start using it to your advantage.

You can tailor your mailchimp template or your website’s template to display the product or service that your list is most interested in. Then, you can send out personalized emails using the list.

For example, if you run a real estate agency and your list includes lots of real estate professionals, you can send them personalized emails about buying or selling property. Or if you’re a fashion brand and your audience is made up of millennials, you can send them regular emails about the latest fashion trends or items available for purchase.

Whatever the case, once you have their email address, you can continue to send them relevant information about your product or service.

Use Your List To Grow Your Business

Now that you have a good sized email list, you’re ready to take your business to the next level.

You can do this by using your list to:

  • Send out personalized emails with product or service information that is relevant to them
  • Optimize your website and social media for the best user experience
  • Set up automated sales processes on your website
  • And much more

So, what are you waiting for? Your big day is tomorrow, so start using all these suggestions to grow your business.