Are you looking for a simpler way to grow your business? Do you want to get rid of all the stress that comes with running your own marketing and sales department?
If so, then you need to check out HubSpot and ClickFunnels. These are two businesses that can help you reinvent the way you engage with your audience. Let’s take a look at how they can benefit your business.
Simplifying Digital Marketing And Sales
You may be familiar with HubSpot’s flagship product, HubSpot CRM, which provides an integrated sales and marketing platform. With HubSpot’s marketing automation tool, you can take care of lead generation, nurturing leads, and engaging with customers via email, social media, or text messaging.
However, what most people don’t realize is that HubSpot also provides an alternative to traditional email marketing and sales as we know them. Instead of simply sending out emails with product updates and discount offers, you can use HubSpot to engage with your audience through social media platforms like Facebook, Instagram, and Twitter.
Not only that, but you can use their marketing automation tool to create automated email campaigns that will blast out compelling messages to your contacts, encouraging them to make a purchase or request a trial of your products or services.
In a nutshell, HubSpot provides a full-suite of tools for marketing and sales professionals who want to integrate social media, email, web, and telephone campaigns into one centralized user interface.
Empowering Marketing And Sales Professionals
Another benefit of HubSpot is that it provides a single source of truth for marketing and sales professionals who want to streamline their workflows, gain more confidence, and close more deals.
HubSpot’s marketing automation tool looks identical to a CRM system, but it has several key differences. First, HubSpot is much more flexible. A CRM system is designed for one purpose — tracking and managing your leads — whereas HubSpot was designed with marketing and sales in mind.
For example, if you’re using a CRM for sales, you’ll likely need to create individual user accounts for your sales team members. In HubSpot, you can create teams and assign team members to projects, which can then be assigned to one or more individuals.
Additionally, CRM systems typically have a strong focus on data quality, whereas HubSpot provides flexibility in the way you store your data. You can opt to store your data locally, on an external hard drive, or in the cloud. This is a key differentiator between the two products.
Pro-Sumer And Business Class Features
Also worth mentioning is that HubSpot provides powerful features for businesses who are already utilizing social media and automated email marketing to grow their own business.
Pro-sumer accounts and business class features give you the flexibility to access all the tools in HubSpot without worrying about whether or not you have a paid account.
In addition to these distinctions, the pricing plans for HubSpot are also quite competitive. For fewer than 10 users, you can get started with their Free plan. This provides you with up to 15 GB of storage, a Marketing and Sales Dashboard, and up to five teams.
From there, you can choose between their Standard plan at $14/month or their Performance plan at $29/month. The Standard plan provides you with 25 GB of storage, a live chat customer support ticket, and unlimited teams. The Performance plan provides you with 50 GB of storage, priority chat support, and unlimited global teams.
Even after you factor in the pricing for the different plans, HubSpot is still one of the best-value propositions for a business that’s already utilizing digital marketing and sales.