Integrating payment platforms like PayPal and Stripe with your marketing platform likeClickFunnels can be a tricky business. After all, you want to keep all of your customers but you also want to be able to accept payments from your customers. Luckily, the following tactics will help you integrate PayPal with ClickFunnels while staying organized.

Set Up Your PayPal Account Ahead of Time

Creating a PayPal account cannot be done from within the platform. This means that you will have to go through with some verifications by email or text message. Once this is done, you can proceed to create a PayPal button on your website and begin collecting payments. To start, you can use a special tool like GetApp that simplifies the process of integrating a payment platform like PayPal with your website.

Use Different Online Marketplaces For Different Products

Doing business online means competing for customers and making sales. Although it’s not always the case, the majority of the time the more visible the marketplace the more customers you will get. When speaking with potential customers you have two options, either give them what they want and hope that they will stick around or convince them that what you have is what they want even though it’s not entirely related.

For example, if you run a blog about pets then you might choose to use Blogger’s Marketplace to sell your own pet products. Conversely, if your blog is about fashion then you might want to try eBay’s marketplace to sell clothing. Different marketplaces will make it easier for your customers to find what you are selling and it can also make it easier for you to find customers who fit your target audience. Once you have established your PayPal account it is time to move on to the next phase.

Create Single PayPal Buttons For Each Individual Product

PayPal has a concept of buttons which allow you to accept payments from your customers. For each product or service that you sell on your website you will need to create a PayPal button specifically for that item. This way, when your customer makes a purchase they will have the option to pay with PayPal and you will have the ability to record the sale. When it comes to marketing your products online it is best to break out of the monotony and be as creative as possible. Create different buttons for each product that you sell so that each one stands out.

Put A Link Back To Payment Platform In Your Website’s Header

You have the ability to put a link back to the PayPal website in the header of your website. When a customer clicks on this link they will be taken to the PayPal website where they can make a payment using their PayPal account. You will want to create a single link to the PayPal website in the header of your website and make sure that it is a prominent position in your header. Linking to a different payment platform in your website’s header is also a good idea but it depends on your target audience. If you are not sure what to put in the header of your website then look to your site’s navigation bar for inspiration. Items like the #1 best-selling product or the email sign-up form can both be used as a link back to the payment platform.

Only Accept The Amount Of Money That You Can Afford To Lose

While it is a good idea to accept online payments for your product or service you should only do so if you can afford to lose the money. This means that you will want to have a minimum payout threshold (the minimum amount of money you will need to pay out to your customers) set in your PayPal account. You will lose money if your customer decides not to complete the payment or if the payment is going to be declined by PayPal. Setting a minimum payout threshold is fairly straightforward and it prevents you from being paid out for transactions that do not generate enough profit for you personally. Remember though, this is your own personal PayPal account and you should only be using it for payments related to your business. If you are worried about losing money accept credit cards instead as they have higher limits.

Regularly Check Your PayPal Account For Any Issues

Regularly checking your PayPal account for any issues is essential as it will help you find any potential problems before they get too big. This is a fairly straightforward process and it is made easier with a tool likeGetApp. When you utilize this tool it will create a small dashboard for you that keeps track of all of your transactions and any problems that may arise. It is also a good idea to contact PayPal directly (via live chat, email, or phone) if you are having any issues and they will be able to help you out.

These few tactics will help you get started with integrating PayPal with your website. As you can see, it is not as difficult as it might seem and it is fairly straight-forward. Not only that but you will also be able to stay organized and accepted payments from customers without any hassles. Not bad for only having a small amount of knowledge about marketing and online payments!