If you’re new to affiliate marketing, you’ll undoubtedly be asked this question at some point. You’ll be approached by a firm who sees you as a potentially lucrative income source, wanting to know if you’ll engage with their offer or decline and go elsewhere. This is a common question, especially in light of the recent rise in popularity of affiliate marketing as a standalone lifestyle, thanks in part to the success of products like Clickfunnels, which we’ll talk about in more detail below.

What is an Autoresponder?

Put simply, an autoresponder is a tool that allows you to automate your sales and delivery of marketing emails. When you sign up to become a Clickfunnels affiliate, you’ll notice you have access to a variety of autoresponder templates. These templates allow you to quickly and easily add an email sequence to your list, allowing you to follow up with customers after they signed up for your affiliate program.

Why Use An Autoresponder?

Why should you use an autoresponder? Because they make delivering emails much easier! Let’s say you have an affiliate program with a handful of manufacturers who you email on a regular basis. Manually drafting, sending, and measuring the success of each email campaign is a time-consuming process. Luckily, with an autoresponder, this is all automated. You can set the platform up to send out a series of emails automatically after a timer or triggered event occurs.

You can also measure the success of your campaigns instantly. With A/B testing, you’ll know how a specific piece of marketing content performs against a different subject line or against no subject line at all. You can’t do this with auto responders because as soon as you send the first email, you’ll no longer have access to that specific piece of content. With email marketing, you can constantly refine your approach and try new tactics without fear of losing a year’s worth of content due to a broken link or an outdated template.

How Many Emails Can I Send After Signing Up?

This is another common question that comes up immediately after signing up for an affiliate program. You’ll be given a certain number of messages to send each month, depending on the plan you select. Typically, you’ll be able to send between 2 and 10 emails per month, at most. You may want to consider tweaking this amount, based on how many people you think will click through to your affiliate link the most.

You may also wonder about the length of the various email campaigns you can create with the platform. The answer is that you have complete control over how long each email sequence is. For example, you can have the system send an email every Monday for the next four weeks, before transitioning to a fortnightly schedule for the remaining six weeks. This way you give the customer full control over when they receive the follow up emails, providing better engagement and increased conversion.

Do I Have To Pay My Monthly Fee?

One of the things you’ll need to consider when deciding whether or not to join a Clickfunnels affiliate program is whether or not you’ll need to pay a monthly fee to use their platform. You’ll need to check their pricing structure because it can vary from per user to per month fees. Essentially, it’s all about how you want to structure your affiliate program.

If you don’t want to pay a monthly fee, there are a variety of free alternatives you can use instead, such as MailChimp. While these solutions offer you the ability to create and send emails, they don’t provide you with all the features Clickfunnels offers, such as automated email marketing or A/B testing. If you’re looking for a comprehensive all-in-one solution, then you should look into joining a Clickfunnels affiliate program.

Which Type Of Email Campaign Should I Use?

Depending on what you’re looking for, you’ll need to consider what type of email campaign will be the most efficient use of your time. Do you want to send one-off emails when a product is listed or sold on your site. Or do you want to build a list of subscribers who will receive constant communication from you?

There are pros and cons to each approach. If you want to send one-off emails when a product is listed or sold, you’ll need to build a small list. You can then use a tool like MailChimp to send out those emails. If, however, you want to create an ongoing communication stream with your subscribers, you’ll need to go with a more traditional drip-feed campaign, where you send out content to entice them to sign up and keep coming back for more.

Of course, there are countless other variables to consider when selecting the right tool for your needs. But, this should get you started.