In the world of affiliate marketing, there is one platform that truly is THE place to be – that connects all the affiliates with publishers, advertisers, and manages all the back-end functionality – and that’s Clickfunnels. Not only does Clickfunnels handle the administration, but they handle the marketing and the selling for you. All you need to do is build the funnel and get people to click on the links you provide.

What is Clickfunnels?

Put simply, Clickfunnels is a tool that allows you to create websites, mobile applications, and more – all from the convenience of your computer or mobile device. Moreover, you can use your existing brand or create a new one and use the website builder to get the word out about your business.

But how does it work?

The concept behind Clickfunnels is simple – give people what they need, when they need it, and make it easy for them to do business with you. To that end, the tool is packed with features that make it simple to get up and running quickly and easily.

User-Friendliness

Think of all the steps required to make a purchase – from gathering all the information about the product to checking out the shipping details and putting in the order, which often includes entering in credit card information – putting all this together can take a lot of time. Think of all the possible obstacles such as ‘are you sure you have the correct billing address?’, ‘is there a mistake in the order?’, ‘did you receive my email?’

With all that complexity, it’s no wonder that many people get frustrated and decide that online shopping is simply not for them. Not with Clickfunnels!

With its cleanliness and efficiency, it’s no wonder that The New York Times calls Clickfunnels a user-friendly tool and Shopping Times says it’s a joy to use. In fact, even those who are experienced marketers find the platform easy to navigate and somewhat intuitive.

Marketing Automation

Even if you’re an experienced marketer, you’ll still need to learn a few tricks to fully optimize your campaigns on the platform. Luckily, with the help of a tool like Hello Bar, which is included with every account, getting started is a piece of cake.

What is the Hello Bar?

The Hello Bar is a tool that allows you to set up automated email campaigns that build trust and drive qualified traffic to your website. When people enter their email address on your website, they will receive regular informative emails from you about your products and services – but without the overwhelming feel of a regular newsletter.

Automated emails from a trusted source are a fantastic way to keep in touch with your audience without causing annoyance or spam issues. Moreover, because these emails are short and to the point, you can be certain that your subscribers will not feel bombarded with a lot of unnecessary emails.

So how does the Hello Bar work?

The Hello Bar connects to your Amazon account, so if you’re an Amazon merchant, you can take advantage of their huge database of customers to gain access to a massive audience. Once you have your account set up, you can begin generating leads for your business. Simply populate the form with your email address and the Bar will begin building a list of potential customers in your industry.

You can choose from a variety of design templates to match your branding, set up automated drip campaigns to send out regular emails with helpful tips, and define custom email messages to engage with your audience.

Sales Funnels

What comes with every Clickfunnels account is a ‘builder’ that is constantly updated with new features and functions to streamline the process of growing a business. For instance, you can set up a funnel to manage your paid traffic or organic search engine traffic and measure the success of your campaigns – no coding skills necessary!

So how does one create a funnel on Clickfunnels?

When you first visit the platform, you’ll see a big blue button that looks like this:

Click the button and you’ll see a small popup appear. Now you’re on the Clickfunnels dashboard – a place where you can find all the information you need to get the most out of the tool.

From here, you can create a new funnel, retrieve your existing funnels, modify their configuration, or download a template from the library to get started quickly. You can also click the gear icon in the upper right corner to access configuration settings.

To get things setup, you’ll need to enter your email address and select the platform you’ll be using to launch your funnel (this is your Shopify, Facebook, or Big Cartridge store if you’re using one of those platforms). After that, you can name your funnel, choose a template from the library, and within minutes, you’ll have a fully functioning sales funnel.

Why Should You Try Clickfunnels?

So you want to know why you should try Clickfunnels? Let’s examine…

From the point of view of a potential customer, your website is the first impression. The second impression is your email, so having an inviting, well-designed email is crucial. If you’ve ever shopped at Amazon, you’ll know that they’ll send you an email when your order is shipped – and that’s because they rely on their huge database of customers to gain trust and make sales.

When a customer clicks on an email link or an order button in your email, you have a chance to grow your business. With every click, you have a chance to earn more money. So it really is that simple.

What’s more is that you don’t need to own a physical store to sell your products online – you can operate a 100% online retailer with the help of Clickfunnels.

The Pros

Let’s examine some of the reasons why Clickfunnels is a valuable tool for digital marketers and business owners.

Mass Email Marketing

If you’re looking to spread the word about your business, you can take advantage of Clickfunnels’ mass email marketing feature to send out regular emails to a large audience of people interested in your industry. Simply type in your email address and choose the email templates you want to use from the library.

You can set up automated drip campaigns so that you can get the most out of this marketing technique, which also takes the stress out of email marketing – leaving you with more time to focus on growing your business.

Ecommerce Funnels

If you’re looking to build an online store, you’ll want to use a tool like Clickfunnels to get the most from it. With the ecommerce funnel, you can choose from a variety of online store templates or upload your own design and style.

In addition, you can integrate your online store with shopping carts like Shopify, Big Cartridge, and WooCommerce to gain more trust and draw in potential customers to make a purchase. Moreover, you can take advantage of online stores’ feature-rich inventory systems to keep track of what products you have in stock and ready to ship.

You can use the ecommerce funnel for affiliate marketing – promoting other companies’ products and earning a commission when a purchase is made – or you can create a custom affiliate program for your business.

Product Visibility

To get customers to purchase your products, you’ll need to make them see your products in the most positive light. How? By making them aware of all the benefits your products provide – which is why most ecommerce stores have a ‘product visibility’ button that helps customers discover all the features and benefits of their products. This button makes it easy for customers to find a reason to buy your products – and it means you as a brand have done your job in marketing.

In a nutshell, the product visibility feature within Clickfunnels makes it easy for customers to find all your products and learn about them. Moreover, with the button, you’re showing customers that you’ve put in the effort to create useful online resources for them – which is a good thing!

Product visibility is one of several reasons why Clickfunnels is valuable to digital marketers and business owners – this feature alone could make the difference in whether or not a certain customer chooses your brand over the competition.