The internet has truly changed the way we look at affiliate marketing and its effectiveness. Gone are the days of just driving traffic to a website and hoping for the best. Now, with the click of a button, you can launch an affiliate marketing campaign and start earning revenue almost immediately.
Why Affiliate Marketing?
In case you’re wondering, affiliate marketing is when a business promotes another business – usually a product or service – and earns commissions when someone clicks a link or buys a product that was associated with that initial mention or offer.
This is a proven way to make money online. Just make sure you’ve got a good understanding of how affiliate marketing works before you get started.
Set Up a Drop-Shoot Landing Page
There are several advantages to using a landing page for your affiliate marketing campaign. First, you can use a free tool like HubSpot to build your landing page. You can use the platform to set up a squeeze page, event landing page, or dedicated blog post to promote your affiliate offers.
The key is to pick a simple but effective landing page that will drive the right type of traffic to your website. For example, if you’re selling workout gear, you might want to use a free workout gear landing page template from BuildABlog.com.
Get The Right Incentives And Tools To Motivate Your Audience
To get the most out of your affiliate marketing campaign, you need to offer your audience something that will make them want to click or buy your products. Something to help them escape their daily grind, if you will. With that in mind, you’ll want to incorporate both digital and traditional incentives into your campaign. For example, you might want to give away free products as a bonus to entice potential customers to sign up for your mailing list. Or, you could advertise discounts and deals exclusively on your landing page.
Make Sure To Track The Results Of Your Campaign
Even if you’re just doing this as a side business and don’t quite understand the whole monetizing thing, you still need to keep track of the results of your campaign. Without specific measures and numbers to report, you’ll never know if your efforts are paying off or if you’re just wasting your time.
To that end, you should look into setting up a trackable affiliate marketing account. Many top affiliate marketers like CJ Affiliate or Flatter Co. manage their financials through platforms like Google Sheets or Excel. This type of account will allow you to keep track of all your income and expenses, as well as provide you with a clear idea of how much you’re earning per month. You can also use this platform to create split-testing campaigns and determine the best performing ads for your business.
Get To Know Your Target Audience
Another important step in creating an effective affiliate marketing campaign is to get to know your target audience. What are they looking for? What are their needs? These types of questions will help you properly choose products to promote and offers to make. For example, if you’re marketing CBD oil, you might want to explore what types of people are most likely to be interested in your products or offers. Are they looking for a natural remedy? A relaxing sleep aid?
If you want to be able to choose the right products to promote, you need to be familiar with the different types of people that could be interested in your offerings. That way, you’ll choose products that they’re more likely to be interested in.
Choose Products That Correspond With Your Website’s Content
The last thing you want to do is promote a product that doesn’t correspond with your website’s content. You’ll hurt your credibility as an affiliate marketer, and you might even end up losing customers if they find out that you were trying to up-sale junk food when they were looking for healthy products. Always make sure that the products you promote are relevant to the content on your website.
Make Sure To Test Products And Offers In Advance
You also want to make sure that you test the products and offers you choose to promote before you launch your campaign. This will help you eliminate any glitches before you start making money. You don’t want to waste your time promoting a product that doesn’t work as advertised or offers that don’t produce the results you were expecting. Testing is extremely important if you want to see positive outcomes from your campaign.
Make Sure To Track Your Campaign’s ROI
The last thing you want to do is spend a lot of time promoting a product or offer that doesn’t pay off. The key to making money online is to find products and offers that have a high return on investment (ROI). That way, you’ll know that your efforts are profitable and worthwhile. To calculate your ROI, you simply take your total sales from a product or offer and then divide it by the amount of time you spent promoting it. For example, if you sell CPA marketing offers and you spend $100 to $200 a month on adwords, then you’d want to know how much ROI you get for that investment. You’d want to know if that $200 is really helping you reach your revenue goals or if you’re just wasting your time. You can use Google Sheets to keep track of your ROI for each product or offer that you test. You can also use free tools like OptimizePress to create high-quality content that earns you money instead of cost you money.
Hopefully, this article gave you a good idea of how to set up an affiliate marketing campaign for your business. Just remember to be consistent and to follow through on all the steps mentioned above. Then, you’ll be able to enjoy your new found freedom and earn a good living doing what you love.