Are you looking for a new website for your business or personal use that can be customized to fit your needs? Whether you’re selling your own products or providing a service to others, building a website that can generate sales is an obvious choice. But, it doesn’t have to be! There are many different website builders out there, and while some of them boast extremely high praise, others can put in the effort to provide just as good, if not better, results for your money’s worth. Among these contenders, Squarespace and Clickfunnels have risen to the top as industry leaders, and it’s time to see how they measure up.

User Experience And Interface

Before we get into the nitty-gritty, let’s take a minute to discuss the criteria that you, as a potential user, need to consider when evaluating a website builder. The first thing that you’ll want to check is how easy it is to use, explore, and navigate. This aspect, in particular, relates to the user experience or the UX of the website. With Squarespace, you can build a fully functional prototype in under an hour. From there, you can take a gander at the various templates that they have to offer. It’s also easy to find documentation and support if you encounter any difficulties. Overall, the user experience with Squarespace is great because they’ve streamlined the process, and the the tools are intuitive and simple to use. From a usability standpoint, they get an A.

As for the interface, you’ll want to make sure that it’s easy to navigate and that the content is easily accessible. While both Squarespace and Clickfunnels offer a fully navigable dashboard, from where you can launch a variety of different marketing campaigns (including blogs), it’s important to note that not all of their features are made equal. For example, Squarespace specializes in creating high-quality looking websites with all the features you could ever want or need. The drawback is that it can be a bit sluggish when compared to more traditional options. In terms of interface responsiveness, they get a C. Finally, make sure to look at the security of your data as both Squarespace and Clickfunnels offer secured (https) and self-signed SSL certificates. However, the former uses an industry-standard 256-bit encryption, and while Clickfunnels uses a 30-day free trial, after which you’ll need to purchase a premium certificate, you can rest assured that your personal information is protected. From a security standpoint, they get a B. 

Output

One of the main reasons why you would build a website is to get the word out about your product or service. Whether you’re marketing a new app or a new product line, or you’re simply looking to establish an online presence, having a website is an excellent way to get the word out there. Building a website with either of these platforms automatically implies that you’ll get an online store, offering your visitors the chance to purchase what you’re promoting. The good news is that, as mentioned by Squarespace and Clickfunnels, having an online store comes with numerous benefits, such as allowing customers to purchase what they want when they want, viewing product reviews, and getting regular sales notifications (which can be customized).

As a user, you want to make sure that the data that you enter into your website will be processed accurately. This means that you want to look for a company that uses 256-bit encryption to secure the data that you provide, and that the content is easy to update. With Squarespace, you can launch a new product page in a matter of minutes, and while the layout is fairly easy to customize, it’s best to have someone who’s trained in website building to help you with any glitches that you might encounter. Finally, make sure to pick a hosting provider that’s highly reputable and supports numerous languages, as you’ll likely be translating a variety of content (including product descriptions) over to foreign languages, such as Spanish or German. If any of these languages are not your native tongue, you might want to consider getting help from an experienced translator. Overall, they get a B for output (the ability to generate sales).

Features

Depending on your needs and the type of business that you have, you might want to consider additional features that Squarespace and Clickfunnels offer. While both platforms are quite flexible, you might want to consider the additional features that one of these platforms offers. Squarespace boasts a variety of different features, including a free domain name, free hosting, free analytics, free backups, free CDN (content delivery network), and more. On the other hand, Clickfunnels offers an all-in-one solution, allowing you to build a fully functional e-commerce store, with all the benefits that come with it, including a free domain name, free analytics, and more.

As a user, you want to make sure to consider the features that both Squarespace and Clickfunnels offer. Depending on your needs and the type of business that you have, you might want to look into additional features that one of these platforms offers. For example, if your goal is to build a simple yet elegant portfolio that you can showcase to potential employers, you might want to consider Squarespace. Otherwise, if you’re looking for a more robust tool that can help you automate and scale your business, you might want to check out Clickfunnels.