Last year, when the Covid-19 pandemic was at its worst, many businesses had to close down. Now that the world is slowly trying to get back to normal, you might be thinking about stepping back into your old job or switching to a different industry. However, if your business is currently stuck in the “busy” mode, how can you transition smoothly?
The good news is that since businesses can operate remotely, it’s easier than ever to step back into your old job or switch to a new industry. All you need is a laptop or a desktop computer, an office phone, and a fax machine.
In this blog post, we’ll discuss how to step back into ClickFunnels and which tools and resources you need to make it happen.
The Top 5 Skills You Need To Step Back In
If you’re thinking about stepping back into the workforce, you’ll most likely need to learn new skills. Luckily, since you’re operating remotely and can utilize any equipment you have, it’s fairly easy to learn these skills. Here are the top 5 skills you need to step back into ClickFunnels:
1. Office Suite
Word Processing: Since you’ll be sending emails and letters, you’ll need to learn how to use Word. There are plenty of free resources online, such as Microsoft’s Learning Station, which you can use to learn the basics. If you’re looking to improve your writing skills, try taking a writing course or working with a freelance writer to get some sample content.
Filing: You’ll need to know how to use a filing cabinet or archive shelves to organize your paperwork. This is especially important since you’ll have a lot of paper work to deal with since you’ve been operating remotely for a while. Learning how to use a scanner and a copier can also be beneficial. You can find all of these items at a local office supply store.
2. Website Development
If you’ve been running your own website for some time now, you’ll most likely have an existing base of customers who’ve been expecting your regular updates. During these times of crisis, it’s likely that your website, social media accounts, and emails were neglected, so it’s crucial that you step back into action on these fronts. Learning how to build a website from the ground up can be a lengthy and time-consuming process, but fortunately, there are a few shortcuts you can take.
The first and most convenient way is to use a tool like Siteliner. With this tool, you can take a template website (such as the popular WooCommerce store) and customize it to fit your branding. You can add in as much or as little content as you need, and you can even use your personal email to sign up for a free account.
The other way, which some consider to be the more authentic learning experience, is to hire a content writer to take care of all the copy for your website and social media accounts. A content writer can take care of all the copy for your business websites, landing pages, product descriptions, and social media posts. They can also create compelling headlines and descriptions for your articles, press releases, and web content.
Since you’ll be regaining control of your business’ digital marketing strategy, you may consider hiring a digital marketer to help you with this task. A digital marketer is someone who focuses on creating effective strategies for marketing a business online. As a brand marketer, you’ll be in charge of creating a cohesive marketing strategy and then implementing and measuring its success.
3. Email Marketing
To keep customers engaged, businesses use various tactics to communicate with existing and potential customers. One of the most effective forms of customer engagement is email marketing. Since most people use email daily, businesses can send out periodic emails to promote products and services. Learn how to use a drip email marketing campaign, which is when you send out a series of emails over time, to engage with your audience.
You can use tools like MailChimp to organize your email campaigns. With this tool, you can set up drip email marketing automatically, so you don’t have to think about it. Each time you launch a new product or service, you can create a drip campaign for that particular offer to sell it to your audience. You can even segment your audience according to specific interests and demographics to target the right people.
4. Sales Management
As a business owner, you’re responsible for making sure that your business is running smoothly. One of the most important aspects of this job is making sure that your salespeople are hitting their numbers. A salesperson is defined as “a person who engages in selling.” This person will be working with customers to provide them with the best possible service and will be collecting payments. Learning how to effectively manage your sales team can take some time, but with a little bit of planning and research, you can get the most out of your salespeople and create an environment where everyone is comfortable sharing profitable ideas.
If you haven’t already done so, learn to be a good boss. This entails setting clear goals and expectations for your team, praising and recognizing their achievements, and disciplining them when they need it. Being a good boss makes your employees feel valued and appreciated, which encourages them to give you their best shot.
5. Project Management
Since you’ll be stepping back into a corporate setting, you may consider taking on a project manager role. A project manager is someone who manages a project from start to finish, including creating the project plan, gathering requirements, breaking down the work into tasks, and tracking the progress of the team.
To get the most out of your project manager, consider using a tool like Git. With this tool, you can create a project plan that can be revised at any time. If you decide that you need to make some significant changes to your plan, you can pull requests from team members, who will offer their suggestions on how to improve the plan. With a bit of trial and error, you can find the perfect project management tool for your needs.
Which One Is the Best Option for You?
If you’re looking to make the most out of your existing employees, you may consider training them to take on some of the roles within your business. This is especially beneficial if you have a lot of experience in certain areas but lack in others. If you want to learn more, feel free to check out our full list of the top 40 marketing tools for small businesses. Choosing which option is the best for you depends on your specific needs and the type of business you’re running.