The concept behind ClickFunnels is really quite simple. The tool lets you set up opt-in forms that scammers can’t resist. And it helps you grow your email list so you can send out tons of useful information.
The best part? You can do all this without having to lift a finger.
So, how does it work? Let’s dive in.
Why Create an Email List?
The most effective way of staying in touch with potential customers is through email marketing. A 2015 report from the Direct Marketing Association (DMA) states that 80% of consumers are more likely to purchase a product or service after receiving an email promoting it.
The DMA also states that consumers are 80% more likely to purchase a product after viewing an email campaign. That’s a lot of people!
The problem is that many businesses don’t know how to create an email list. They think that building a list requires a lot of effort and can be complicated. So, instead of investing in email marketing, they choose to do nothing.
The truth is that creating an email list is actually very easy. With a little bit of know-how, you can set up a form on your website that will automatically collect emails from potential customers as they come to your site. Then, you can use a service like MailChimp to make it easy to send out regular email blasts containing useful information about your business.
Why create an email list? The answer is very simple. Email marketing allows you to reach the right audience at the right time. You can use tools like MailChimp to segment your email lists by demographic, psychographics, and engagement levels. With this level of customization, you’ll be able to target your audiences and engage with them using the best communication platform available.
How To Set Up Automated Email Marketing
There are several ways that you can set up automated email marketing on your site. The first step is to create a form with an email field on your site. Then, you can use a service like FullContact to automatically populate the email field as users enter their contact information into the form. Once you’ve set this up, you can test it by filling out the form on your site and seeing that the email address gets automatically populated.
The best thing about this method is that it doesn’t require you to have a ton of experience in marketing or email marketing. You just need to have a basic understanding of how forms work in general and how to set up automated email campaigns on your site.
Growing Your Email List Is EASY
Now that you have a form that collects emails, all you need is an email list to send out informative emails to. You can use a tool like ListGrabber to find emails of people who have expressed interest in your product or service. For example, if you’re running an eCommerce store and you want to send out periodic emails about new products and promotions, you can use ListGrabber to find people who have viewed products in your store.
Another great thing about email lists is that you can continue to grow it without any restrictions. For example, if you run a clothing store and you want to send out emails with discounts on trendy clothing, you can use email marketing to grow your list and then segment it to receive discounts on only the products that your customers want.
Get The Best Of Both Worlds
If you’re the type of person who wants to stay in touch with potential customers while also growing your email list, you can use the power of automation and forms combined with the simplicity of email marketing to your advantage. With a little bit of know-how, you can set up a form on your site that will allow users to subscribe to your list and receive your periodic emails about your business. It’s just like having a best friend who is also an expert in marketing and knows exactly what sorts of emails will get them the most responses and how to structure them to maximize conversion.